What Kind Of Wizardry Is This?!

I’m all for a good transformation. I honestly really love before-and-after shots of people who lose a ton of weight or get awesome makeovers or what not.

It just feels good, you know? I like that “Heck yeah! You go, girl!” feeling… even if I don’t know the person.

Anyway… THIS transformation takes it to a whole new level.

This once chubby insurance salesman LITERALLY became a model

I seriously can’t believe this.

According to this:

Gwilym Pugh was a 21-year-old businessman man who started a successful insurance company in his spare bedroom. However, working from home and injuries made him gain a lot of weight. 280 pounds, to be exact. But his life-damaging lifestyle changed after his barber urged Gwilym to grow a ginger beard!

“At that time I was pretty overweight, working 12 hours a day, plagued with injuries which meant I couldn’t train at all,” the Welshman told Daily Mail. “The business was doing okay, but I decided I needed to get my life in order and wanted to get healthy again.”

Gwilym and his friends formed a folk band several years ago. His barber advised him to grow some facial hair to look the part. In line with his new look, the freshly-baked musician decided to expand his transformation cleaning up his diet. The biggest change, however, was quitting his desk job.

“It was the best thing for my health as I stopped sitting for nine to 10 hours a day,” the man who lost 90 pounds over five years explained. As he was shedding weight and growing his beard, Gwilym created an Instagram account. Eventually, Welsh tailor Nathan Palmer stumbled across it, and things began escalating really fast.

Now, Gwilym is part of the London agency AMCK Models. He has worked on campaigns with Vans, Bud Light, Diesel, and other big names. His hard work even allowed him to become an ambassador for David Beckham’s new male grooming brand, House 99!

Ok… so here he is before….

And here he is AFTER:

HOLY. FREAKING. SMOKES.

It’s not like he just grew a beard and PRESTO, uber hot.

He obviously worked pretty hard to get in shape:

That doesn’t just “happen.” He put A LOT of work into his transformation… and it obviously paid off.

Anyway, YOU GO, GWILYM!